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Event Ideas and Downloads

Wear A Hat Day Ideas and Downloads

Coming up with good fundraising ideas can be tricky but that's where we can help. Over the years we've picked up some pretty good hints and tips to make your Wear A Hat Day the hattiest yet.

Wear A Hat Day Signature Brooches and Merchandise

Our Wear A Hat Day Signature brooches have been exclusively designed for Brain Tumour Research in collaboration with celebrated Milliners and Hatters. We are proud of our partnerships and the creative beauty of their designs. You can purchase yours here.

We also offer a fantastic range of Wear A Hat Day merchandise to help celebrate the day and raise vital funds for Brain Tumour Research. See our merchandise page for more.

Wear A Hat Day event ideas

Wear A Hat Day is great for bringing everyone together so get as many of your family, friends and colleagues involved!

Here are a few simple ideas to get you started but why not go for something much more ambitious? The bigger, the better and the more, the merrier!

Make your event fun and memorable – and have a fantastic day. You can download our event ideas as a PDF.

  1. Wear a Hat
    Ask everyone to wear a hat and donate.
  2. Coffee Morning, Hatty Lunch or Afternoon Tea
    Foodie fun with people you know.
  3. Hold a Raffle
    Everyone loves a good raffle!
  4. Hat Quiz
    Create your own or download our quizzes.
  5. #HatSelfie Photobooth
    Our ready-made selfie kits are perfect for your event!
  6. Big Hatty Bake-off!
    Get the taste buds going and the donations flowing!
  7. Hatty Walkabout
    Every step brings us closer to a cure.
  8. ‘Create Your Own Hat’ Competition
    Get those thinking caps on…
  9. Famous Hats Film Night
    Willy Wonka, Indiana Jones, Sherlock Holmes… who will you be?
  10. Hat Fashion Show
    Sell tickets; show off and sell hats.


We have loads of great downloadable content to help you with your fundraising. Click on the images below to download.

Get inspired

Every day is a hat day for Emma

Emma, whose husband Brian was diagnosed with a brain tumour, is wearing a different hat every day in March, which is of course Brain Tumour Awareness Month.

She is choosing from a great variety of hats, ranging from caps bought on holiday, fascinators for weddings and her Brain Tumour Research hat made by ethical company Kusan (available to buy here) to her more comical ones like the Jester and Where’s Wally hats. Emma then posts a daily photo on social media and asks friends and family to donate. 

Why not join Emma and extend Wear A Hat Day into Wear A Hat Week or Wear A Hat Month? 

Read more

Siena and Rafaele get hatty

Siblings Siena, aged eight, and Rafaele Guglia, six, found a great way of getting the pennies in when their grandfather Nonno was undergoing treatment for a brain tumour. They raised an astonishing £3,600 through a sponsored walk and then asked their classmates and teachers to wear hats to school and buy pin badges and wristbands.

The enterprising duo also got a pub involved which provided hot drinks to parents and carers outside school in return for a donation. But they didn’t stop there, they also approached Hobbycraft and Halfords and both businesses agreed the kids could collect outside their stores. 

Why not follow in Siena's and Rafaele's footsteps and get your school involved in Wear A Hat Day?

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Wylam Village Wears A Hat

One Northumberland village has really taken Wear A Hat Day to heart.

In 2018, the business community of Wylam came together with the Brownies putting on a performance and donating the proceeds, pupils at Wylam First School wore their favourite hats to school, restaurant the Wood Oven donated 50% of sales of its special ‘flat cap’ pizza and The Coffee Tree served ‘hat whites’, ‘hattes’, and ‘cap-pucinos’ – see what they did there? Not to be outdone, the Ship Inn was also on board with a special cocktail, the grapefruit ‘hatini’.

Why not get your whole community involved and organise a series of Wear A Hat Day events?

Read more

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